Business Spotlight: Prime Holistic Care

Hours: Open 24 hours

Location: 1045 Erin St.

Website: https://primeholisticcare.ca/

Services: Respite and companion care, personal care, skilled and specialty nursing care, and more.

Celebrating New Business Week:

Prime Holistic Care shows they’re the whole package

Celebrate New Business Week by getting to know one of the West End’s growing care providers, Prime Holistic Care, dedicated to supporting individuals and families through compassionate, personalized home care.

We spoke with Leizelle Santos, Director of Prime Holistic Care, to learn more about their approach to care and their connection to the West End community.

Care that goes Beyond the Basics

Prime Holistic Care offers a wide range of services, including respite and companion care, personal support, and skilled nursing. But at its core, the business is about something deeper: helping people live safely, comfortably, and independently in their own homes.

“We focus not just on physical care, but on emotional, social, and overall well-being,” says Director Leizelle. “It’s about helping clients maintain dignity, independence, and quality of life.”

This ‘whole person’ approach is what defines holistic care, and what sets Prime Holistic Care apart.

A Personal Approach to Home Care

As Director, Leizelle oversees everything from operations to care planning, ensuring that every client receives consistent, high-quality support. But what stands out most is the emphasis on relationships.

 

“It’s the trust we build with families,” she explains. “Seeing the difference our care makes—whether it’s easing stress or improving someone’s day—is incredibly rewarding.”

 

That care often extends beyond daily tasks. Whether it’s meaningful conversation, companionship, or helping clients stay connected to their routines and community, the team prioritizes both emotional and social well-being alongside physical support.

Rooted in Community

Operating in Winnipeg and increasingly in the West End, has shaped how Prime Holistic Care delivers its services.

“It’s a close-knit and diverse community,” says Leizelle. “That diversity is a strength, but it also means care needs can vary widely.”

From cultural understanding to addressing challenges like language barriers or social isolation, the team adapts its approach to meet people where they are.

This local, responsive care is exactly why access to community-based providers matters.

“Local providers understand the neighbourhood,” she adds. “They can respond quickly and build stronger, more personal relationships.”

Why Local Care Matters

For families navigating home care, having access to trusted, local support can make a meaningful difference. It creates stronger connections, more personalized service, and care that reflects the realities of the community.

Through initiatives like New Business Week, the West End BIZ works to amplify businesses like Prime Holistic Care, helping them connect with the community while strengthening the local economy.

Supporting local businesses doesn’t just benefit owners, it helps ensure essential services remain accessible, responsive, and rooted in the neighbourhood.

Looking Ahead

As Prime Holistic Care continues to grow, the focus remains on deepening community connections and expanding awareness of the services available.

“There’s always room to build stronger relationships and better serve the community,” says Leizelle.

For those considering home care, her message is simple:

“You don’t have to navigate it alone. There are compassionate, reliable services available, and reaching out is a positive step.”

Discover more businesses during New Business Week and learn how supporting local helps build a stronger West End for everyone.